Building a strong brand

We're pleased to announce the launch of our autumn Brand to Deliver workshop series. Following our pilot event in March, we have scheduled a series of one-day workshops, aimed at ambitious businesses and organisations.

They have been developed to meet the needs of companies that are experiencing, or anticipate, some kind of change, and want to make the most of the opportunity that change brings. The workshop will be a day of practical exercises, focused on addressing the specific issues of the delegates.

There are four workshops, each focusing on a particular sector, or stage of business development. These are:

Ambitious businesses that have already achieved success, but want to build on it, by taking the next step. They will learn how their brand can help take their business to the next level. This event will take place on Tuesday 14 September.

Charities and non-profit organisations, that recognise the need to engage with their audience in an increasingly competitive environment. They will learn the role that brand can play in promoting their cause. This event will take place on Thursday 30 September.

Start-ups and new businesses, that need to stake their claim in an often crowded market-place. They will learn how to raise their profile and stand out from competitors. This event will take place on Tuesday 5 October.

Food and drink producers, who are competing for customers in shops and online. They will learn how to turn great products into a great brand, and what that will mean for their business. This event will take place on Thursday 21 October.

More details of each event will be released shortly, but if you're interested, or know some who will be, email jonathan@alderandalder.co.uk or call 01392 248107.